OUR PRODUCTS
our products
THE PORTOBELLO
ICE CREAM EQUIPMENT
OUR ICE CREAM
OUR
ICE CREAM
DESSERT INSPIRATION
HOME DELIVERY
YOUR BUSINESS
your business
RETAIL
CAFE & RESTAURANTS
LEISURE & ENTERTAINMENT
CATERING
OUR LOCATIONS
OUR LOCATIONS
WHERE TO BUY FWIP
BECOME A FWIP DISTRIBUTOR
NEWS & PRESS
NEWS & PRESS
STORE
STORE
Get in touch
Button Text
UK
Home
your business
our products
The PortobelloNews & pressContact
Get in touch
Leisure & entertainment

Grow your ice cream category & add a little theatre to your business

cinema & entertainment

Big screens.
big audiences.
big money.

The only thing left to match is Big Taste. With fwip, you get an automatic 4D cinema experience through an explosion of taste with every spoonful. Faster than a Coke dispenser and cleaner than that cheese on those nachos, fwip grows the ice cream category. The Portobello machine serves delicious ice cream in under 10 seconds, allowing you to serve that never-ending queue before they have to rush in to see the film or play.

outdoor leisure

big day out.
big revenue driver

Rain or shine, fwip delivers. The Portobello “glows in the dark” like the best bowling, mini golf and laser tag locations to deliver a magical ice cream experience. While guests enjoy a bit of monkey business, we help you with the business of making money. High output, better-for-you ingredients and a branded product range that commands a higher price tag puts fwip on your front counter and soft-serve machines in the museum, next to the dinosaurs. (Oh yes we did just call them big and old).

health, wellness & Fitness

shape up your sales. Enjoy a healthy profit

If Lululemon & Sweaty Betty had a child, that kid would love fwip - we think! Why? Because fwip makes that post-workout treat all the more worthwhile - no more sad face when chewing through a dry granola bar or powdery protein snack. Real ingredients for real people trying to better themselves while having a good time - that’s fwip. About time you gave customers something to look forward to post pilates. Give yourself and your customers that boost you’re each looking for!

A MILLION WAYS TO FWIP IT UP
LET YOUR IMAGINATION RUN WILD

Give your treat menu a boost with the push of a button

offer your customers a deliciously premium ice cream experience with more choice & a speedy service
Easy to use
just one button
Small
compact size
7 seconds
to serve
Easy to clean
no hassle
Long shelf-life
capsules
check out some inspiring solutions
check out some inspiring solutions

say hello to the portobello

The worlds tastiest ice cream machine serving italian ice cream, sorbet & frozen yogurt at the push of a button
Learn more
Easy to use
just one button
Great taste
award-winning
Instant profit
boosting
7 seconds
to serve
Simple & quick
maintenance

AWARD-WINNING
ICE CREAM
MADE EASY

360 branded
freezer
This isn’t just any old freezer - it’s an auto-defrost, fully branded, fan-assisted ‘tank’ of a unit that will do you good day and night. Fully branded and looking great from every angle, the fwip freezer adds 360 degrees of visibility and product promotion - the perfect attention grabber and product showstopper.
Fwip white
door freezer
Our standard pack comes with a fwip white door freezer which can hold up to 144 capsules and ensures that they all have the exact temperature and quality required. For added impact, why not upgrade to a fwip premium glass door freezer? It not only looks great, but it also allows you to easily keep an eye on stock levels.
simple one touch operation
From zero to fwip in under 10 seconds, The Portobello lets you create an Italian gelato, sorbet or frozen yogurt at the push of a button. Self-serve or staff serve, the easy-to-use single button allows for hands-free delivery - freeing you up to collect payment or handle multiple orders at once.
quick & easy
product loading
Easier than playing with LEGO (and less painful if you step on one!), the Portobello’s innovative capsule loading system makes serving ice cream a breeze. Slide open the drawer, pop in your chosen capsule, push the button and watch the magic. One more deft push & pull with your wrist and you’ve sent it through to the recycling bin below. Same flavour or a different one - ready when you are!
built in waste
collection
The joy of recycling has never been so easy. The Portobello has a built-in waste collection designed to automatically collect up to 10-12 capsules before it needs to be emptied. This simple solution is the perfect way to keep your space clean and clear. When the unit is full just pop off the back, lift out the capsules and drop them straight into your recycling.
premium glass
door freezer
Like Batman and Robin, The Portobello has its own partner in crime, the fwip Freezer. Together, they make sure that every fwip capsule is carefully stored, ready to create that perfect fwip moment anytime. It holds 126 capsules, maintains exact temperature and quality, you’ll never have to defrost it and the glass front showcases the flavours to your customers.
EASY CLEAN.
NO MESS.
“I’d rather stay here and clean equipment instead of going to the beach” said no one ever. That’s why we’ve designed the Portobello to be as quick and easy to clean as possible. Cleaning the unit takes just a few minutes, - follow the 5 steps in 5 minutes and you’re good to go. To the beach. Or somewhere else. Boom!
200 degree
swivel base
Running a business, we know that you have to be flexible. Like an Olympic gymnast, we designed the Portobello with the ability to rotate 200 degrees. Why? To let you place it front and center facing the customer with the ability to "Swivel & Serve". This simple manoeuvre can lead to over 300% increases in sales compared to having it on a back counter. Now that's what we call a perfect "10" on the judges scorecards!
FLEXI-SERVE
fwip Portobello & freezer

Fwip up your business with the ultimate duo

Forget Beyonce & Jay-Z there’s a new power couple in town. With the innovative Portobello and freezer you can now fwip up award-winning Italian gelato, sorbet and frozen yogurt in under 10 seconds. fwip goes perfectly with fresh fruit, waffles, cookies, crepes, brownies, pies and the famous Italian Affogato. Let your imagination run wild!

Yes please
fwip micro unit

your miniature ice cream parlour

Add a little theatre to your business with the Micro Unit. Bringing together all the great benefits of our Portobello and fwip freezer, the branded backboard and base give you maximum mobility for staff-served or self-served set ups. The only thing missing from this get-up? Our Zone 3 holder for cups, spoons and tubs to create the ultimate serving station!

Mini for me
high impact back
board & base
Designed to stand out, the fwip Micro Station (Flexi-Serve) comes complete with custom branded backboard and base, allowing flexible display of price, menu and offers to your customers. Insights on performance show that, dependent on setting, locations can increase sales by a whopping 331%.
360 branded
freezer
This isn’t just any old freezer - it’s an auto-defrost, fully branded, fan-assisted ‘tank’ of a unit that will do you good day and night. Fully branded and looking great from every angle, the fwip freezer adds 360 degrees of visibility and product promotion - the perfect attention grabber and product showstopper.
flexible price
& menu boards
We know everyone’s unique so a modular approach to pricing and the menu on offer is key. fwip’s Micro Unit (Flexi-Serve) has allocated space for multiple hanging menu display boards. Delivered with double-sided print including blank price options, you’re free to mix and match offerings as you see best fit! New fwip flavour? New menu board coming your way for quick & easy display!
the mighty portobello
From zero to fwip in under 10 seconds, The Portobello lets your customers create an Italian gelato, sorbet or frozen yogurt at the push of a button. If that tickles your taste buds then check out the all singing and dancing Portobello page where all the magic behind the button is revealed.
Learn more
premium glass
door freezer
Like Batman and Robin, The Portobello has its own partner in crime, the fwip Freezer. Together, they make sure that every fwip capsule is carefully stored, ready to create that perfect fwip moment anytime. It holds 126 capsules, maintains exact temperature and quality, you’ll never have to defrost it and the glass front showcases the flavours to your customers.
cup, spoon &
chill box holder
Space is a valuable commodity for most businesses. Our compact holder is designed to fit cups, spoons, and dome-lids - it also holds our Chill Boxes. Compostable and re-usable, the box keeps three servings frozen for two hours in transit, fwipping perfect for offering your customers a take-home or delivery option.
FLEXI-SERVE
24” Digital
tV Screen
fwip’s Compact Self-serve Station features a high-quality HD digital TV screen which comes with preloaded video featuring how to use the Portobello to make a fwip serving, an animated menu and more! A great way to attract passing customers and promote impulse buy. Marvel movies…move over!
flexible price
& menu boards
We know everyone’s unique so a modular approach to pricing and the menu on offer is key. fwip’s Compact Self-serve Station has allocated space for multiple hanging menu display boards. Delivered with double-sided print including blank price options, you’re free to mix and match offerings as you see best fit! New fwip flavour? New menu board coming your way for quick & easy display!
the mighty portobello
From zero to fwip in under 10 seconds, The Portobello lets your customers create an Italian gelato, sorbet or frozen yogurt at the push of a button. If that tickles your taste buds then check out the all singing and dancing Portobello page where all the magic behind the button is revealed.
Learn more
cup, spoon & Chill box holder
Space is a valuable commodity for most businesses. Our compact holder is designed to fit cups, spoons, and dome-lids - it also holds our Chill Boxes. Compostable and re-usable, the box keeps three servings frozen for two hours in transit, fwipping perfect for offering your customers a take-home or delivery option.
fully branded
back cover
No one loves a messy rear. If the back of your unit is visible to customers, why not add some razzle dazzle.
Available for purchase ahead of install or anytime after, it gives your fwip Station 360 degrees of brand visibility and maximum marketing coverage. Installed in under a minute, there really is no excuse to looking your best from the front, and back!
premium glass door freezer
Like Batman and Robin, The Portobello has its own partner in crime, the fwip Freezer. Together, they make sure that every fwip capsule is carefully stored, ready to create that perfect fwip moment anytime. It holds 126 capsules, maintains exact temperature and quality, you’ll never have to defrost it and the glass front showcases the flavours to your customers.
SELF-SERVE
fwip compact unit

small footprint. big profits

When space is at a premium, size matters. The Compact Unit is the perfect balance of the fwip experience in a small footprint. At only 60cm wide (0.4m sq), it may well be a tight package, but it fwips up a very healthy revenue. Like your very own Floyd "Money" Mayweather, it's always in your corner and really packs a punch!

Compact suits me
fwip Premium unit

big impact. even bigger profits

No matter what anyone tells you, size ALWAYS matters. The Premium Unit has all the great benefits of our Compact Unit, and more. With a standout factor that can't be beat, you get tons more up-selling space and an automatic "infinity" bin chute that can collect over 150 capsules. Go big or go home? Not anymore. Go big. Go fwip Premium Unit.

Bigger is better
flexible price
& menu boards
We know everyone’s unique so a modular approach to pricing and the menu on offer is key. fwip’s Premium Self-serve Station has allocated space for multiple hanging menu display boards. Delivered with double-sided print including blank price options, you’re free to mix and match offerings as you see best fit! New fwip flavour? New menu board coming your way for quick & easy display!
24” DigitaL
tV Screen
fwip’s Premium Self-serve Station features a high-quality HD digital TV screen which comes with preloaded video featuring how to use the Portobello to make a fwip serving, an animated menu and more! A great way to attract passing customers and promote impulse buy. Marvel movies…move over!
fully branded
back cover
No one loves a messy rear. If the back of your unit is visible to customers, why not add some razzle dazzle.
Available for purchase ahead of install or anytime after, it gives your fwip Station 360 degrees of brand visibility and maximum marketing coverage. Installed in under a minute, there really is no excuse to looking your best from the front, and back!
cup, spoon & chill box holder
Space is a valuable commodity for most businesses. Our compact holder is designed to fit cups, spoons, and dome-lids - it also holds our Chill Boxes. Compostable and re-usable, the box keeps three servings frozen for two hours in transit, fwipping perfect for offering your customers a take-home or delivery option.
the mighty portobello
From zero to fwip in under 10 seconds, The Portobello lets your customers create an Italian gelato, sorbet or frozen yogurt at the push of a button. If that tickles your taste buds then check out the all singing and dancing Portobello page where all the magic behind the button is revealed.
Learn more
PREMIUM GLASS DOOR FREEZER
Like Batman and Robin, The Portobello has its own partner in crime, the fwip Freezer. Together, they make sure that every fwip capsule is carefully stored, ready to create that perfect fwip moment anytime. It holds 126 capsules, maintains exact temperature and quality, you’ll never have to defrost it and the glass front showcases the flavours to your customers.
Infinity waste chute
The joy of recycling has never been so easy. The premium self-serve unit has been designed to automatically collect over 150 capsules in a recycling bag before it needs to be emptied. And, there’s no need to separate waste when it comes to emptying it because it’s only filled with fwip. One less thing to do on your list? fwip fwip hooray!
SELF-SERVE
£
0
ANNUAL REVENUE
Number of cups sold per day
*Predicted revenue based on expected daily sales & £2.49 RSP

how does fwip compare

Dropdown
Dropdown
Dropdown
Footprint, installation & maintenance
Dropdown
Dropdown
small scoop
display
0.52
No
2 mins
10,000 - 12,500 kwh
2 weeks
4 flavours
Footprint (Sq m)
Self-serve friendly
Speed to serve (Average)
Annual energy consumption
Product shelf-life
Flavour variety
big scoop
display
1.02 - 1.65
No
4 mins
15,500 - 19,000 kwh
2 weeks
Unlimited
Footprint (Sq m)
Self-serve friendly
Speed to serve (average)
Annual energy consumption
Product shelf-life
Flavour variety
Impulse Ice
cream unit
0.71 - 1.09
Yes
Grab n' Go
2,000 - 3,100 kwh
12 - 24 months
25 - 40%
Footprint (Sq m)
Self-serve friendly
Speed to serve (Average)
Annual energy consumption
Product shelf-life
Profit margin potential
soft-serve
machine
0.40 - 0.65
No
0-30 sec
15,715 - 44,325 kwh
2 days
3-phase power & water connection
2 - 4 hours
1 - 2 max
Footprint (Sq m)
Self-serve friendly
Speed to serve (Average)
Annual energy consumption
Product shelf-life
Installation complexity
Cleaning complexity/time
Flavour variety
frozen drinks
machine
0.15 - 1.20
Yes
60 - 90 secs
5,000 - 15,724 kwh
3-phase power, water connection & waste
30 - 60 mins
Unlimited
20 - 80%
Footprint (Sq m)
Self-serve friendly
Speed to serve (average)
Annual energy consumption
Installation complexity
Cleaning complexity/time
Flavour variety
Profit margin potential
fwip Portobello
& freezer
0.15 + 0.40
Yes
0-30 sec
1,120 Kwh
12-24 months
Unlimited
fwip Portobello
& freezer
0.15 + 0.40
Yes
0-30 sec
1,120 Kwh
12-24 months
Unlimited
fwip Portobello
& freezer
0.15 + 0.40
Yes
0-30 sec
1,120 Kwh
12 - 24 months
40 - 75%
fwip Portobello
& freezer
0.15 + 0.40
Yes
0-30 sec
1,120 Kwh
12-24 months
Plug n' Play
5 - 10 mins
Unlimited
fwip Portobello
& freezer
0.15 + 0.40
Yes
0-30 sec
1,120 Kwh
Plug n' Play
5 - 10 mins
Unlimited
40 - 75%
fwip compact
self-serve
0.40
Yes
0-30 sec
1,269 kwh
12-24 months
Unlimited
fwip compact
self-serve
0.40
Yes
0-30 sec
1,269 kwh
12-24 months
Unlimited
fwip compact
self-serve
0.40
Yes
0-30 sec
1,269 kwh
12 - 24 months
40 - 75%
fwip compact
self-serve
0.40
Yes
0-30 sec
1,269 kwh
12-24 months
Plug n' Play
5 - 10 mins
Unlimited
fwip compact
self-serve
0.40
Yes
0-30 sec
1,269 kwh
Plug n' Play
5 - 10 mins
Unlimited
40 - 75%
fwip Premium
self-serve
0.64
Yes
0-30 sec
1,269 kwh
12-24 months
Unlimited
fwip Premium
self-serve
0.64
Yes
0-30 sec
1,269 kwh
12-24 months
Unlimited
fwip premium
self-serve
0.64
Yes
0-30 sec
1,269 kwh
12 - 24 months
40 - 75%
fwip Premium
self-serve
0.64
Yes
0-30 sec
1,269 kwh
12-24 months
Plug n' Play
5 - 10 mins
Unlimited
fwip Premium
self-serve
0.64
Yes
0-30 sec
1,269 kwh
Plug n' Play
5 - 10 mins
Unlimited
40 - 75%
fwip micro unit
0.55
Yes
0-30 sec
1,120 kwh
12-24 months
Unlimited
fwip Premium
self-serve
0.55
Yes
0-30 sec
1,120 kwh
12-24 months
Unlimited
fwip micro unit
0.55
Yes
0-30 sec
1,120 kwh
12 - 24 months
40 - 75%
fwip micro unit
0.55
Yes
0-30 sec
1,120 kwh
12-24 months
Plug n' Play
5 - 10 mins
Unlimited
fwip Premium
self-serve
0.55
Yes
0-30 sec
1,120 kwh
Plug n' Play
5 - 10 mins
Unlimited
40 - 75%
LIKE WHAT YOU SEE?
GIVE US A SHOUT
Get in touch
UK
info@fwip.com+44 (0) 207 247 0777
Germany
hallo@fwip.com+49 89 20988557
Ireland
ireland@fwip.com+44 (0) 207 247 0777
Sweden
sweden@fwip.com+46 87121460
Austria
hallo@fwip.com+49 89 20988557
Polska
info@fwip.com+48 61 8800855
#fwipclub
What our customers are saying

The demand for fwip was so high that we ordered more after just 30 minutes

Earning Chatime an average of £9,400 a year from dessert sales alone

Carolin & Patrick Wohlschläger
Event Ape Johnny, GermanyEvent Ape Johnny, GermanyRead the case study

Carolin Wohlschläger and her husband Patrick successfully run the Event Ape Johnny, a mobile bar catering for events and leisure activities. Johnny and Portobello are not only a picture-perfect match, the Portobello machine’s low energy consumption and pre-portioned ice cream make mobile use hassle-free.

What our customers are saying

we achieved 200 servings per hour and added value to our overall customer experience

Earning Chatime an average of £9,400 a year from dessert sales alone

Simon, Manager Chatime Bubble Tea House
London, EnglandLondon, EnglandRead the case study

Speedy service is part of Chatime Bubble Tea House’s brand identity. When looking for a dessert option to complement its popular beverages, Chatime was drawn to fwip’s gelato and froyo ranges. But it was fwip’s super sleek, fast serving, low maintenance Portobello machine that sealed the deal, giving customers another occasion to come back to Chatime - often the same day!

What our customers are saying

We have boosted dessert sales by £30,501 a year since partnering with fwip

Earning Chatime an average of £9,400 a year from dessert sales alone

Tomomi Tanaka, Manager Kintan
London, EnglandLondon, EnglandRead the case study

Desserts are a nice-to-have. At the Kintan restaurant, they have to be perfect. They need to complement the fantastic menu on offer to make the entire meal memorable. That’s why Kintan chose fwip’s all-natural “froyo” when the time came to expand the dessert range. Light yet indulgent, fwip adds to the quality of the whole experience without the calories. Complemented with nothing more than a sweet mango coulis topping - heaven in a spoonful!

test test test test

test test test test

test test test test

test test test test

What a Cool Idea: The Definitive Guide to Starting an Ice Cream Van Business From Scratch 

Read more

The Hidden Costs Of Serving Ice Cream

Read more

Doing it for the kids: how an ice cream truck got fwipped to serve the local community

Read more