fwipping amazing results for GCSE students and retailers

Nisa retailer Amrit Pahal teamed up with fwip to offer free ice cream to students collecting their GCSEs. What. A. Result.

Whether it was time to commiserate or celebrate, Walsall-based Nisa High Heath retailer, Amrit Pahal, decided that after a year of turmoil and uncertainty (and that was just the UK education system) local kids collecting their GCSE results should get a well-deserved ice cream.

But no manky mivvies or freezer-burnt ice pops for this studious bunch – it was fwips all round on Results Day 2020!

The GCSE results day giveaway

With approximately one thousand students visiting his store (hey, it was free!) Amrit enlisted fwip sales director Paul Johal to dole out enough of the good stuff to cope with the anticipated demand.

And students weren’t the only ones pleased with this year’s results. In spite of the pandemic, fwip self-service ice cream stations were first made available to retail outlets in June 2020. In fact, fwip installed 300 machines in just under 3 months. They’ve been well-received by customers and consumers alike.

But what retailers like Amrit really love about fwip self-service stations – alongside their small footprint, easy maintenance,awards for sustainability, multiple flavourings, and choice of premium gelato,sorbet, and frozen yogurt – are the profit margins of around 74%.

Now that really does deserve an A*.

Read more about the story on Convenience Store.

‍

‍